当然，这种带有强烈作秀性质的表演，在美国的商业与流行文化中屡见不鲜。华尔街、硅谷、好莱坞乃至超级碗的历史上，类似的公关笔笔皆是：WeWork创始人亚当·诺依曼在公司财务暴雷前夕砸重金办员工夏令营；埃隆·马斯克接管Twitter时抱着洗手槽；阿什顿·库彻和米拉·库尼斯的联合道歉视频；Coinbase豪掷千万美元买下超级碗黄金时段广告，但全屏只播放一个极简二维码；勒布朗·詹姆斯的电视直播《决定》……
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In 2002, a team of researchers from NASA, the F.A.A., and six commercial airlines ran a series of experiments in Oklahoma City, in a decommissioned Boeing 747. They wanted to see how quickly a commercial jet could be secured in case of turbulence. They recruited a group of volunteer passengers, gave them all fake boarding passes and luggage, and had three of them carry around life-size baby dolls. Some of the volunteers were told to stay in their seats and act as if they were sleeping, reading, or working on a laptop. Others were told to stand in the aisles or sit in the lavatories. A crew of experienced flight attendants, drawn from the airlines participating in the study, made their way up and down the plane, serving fake food.
据报道，监管法官此前曾严厉批评苹果设立的 27% 外部销售佣金体系，并将其定性为「蓄意违规」。苹果在最新的申辩中指出，原告将 2025 年间公司股价的暂时波动强行关联至所谓「证券欺诈」是缺乏事实支撑的逻辑跃迁。